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The Director of Sales & Marketing has direct oversight of the Sales and Marketing operation of the hotel. The DOSM has responsibility of the Sales and Marketing budget/P&L, revenue forecasting, advertising, marketing, developing and writing business plans, and ownership meetings. The DOSM is responsible for the supervision of sales managers and administrative staff. Additional responsibilities include the recruitment and hiring of sales staff, training, managing and coaching sales managers in their selling process in order to meet company goals and maximize hotel revenues. Must be proficient in general computer knowledge and able to train and monitor both the group and transient contractual agreement process, quoting rates, sending referrals, setting traces, and the management of retention, reactivation, and acquisition accounts.