Area Director of SalesThe Elyton Hotel, Autograph CollectionBirmingham, AL
A property of: Ascent Hospitality Management
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Job Description

Ascent Hospitality has an extensive portfolio of hotels and a strong pipeline of new properties and acquisitions, but we’re not about numbers…we’re about people and that remains our foundation.  Our culture expresses a memorable experience for all of our Team Members and guests alike.  So we’re constantly looking for individuals who work well together for a unified purpose. For our leadership, we’re looking for accomplished individuals with a passion to serve others, strong communicators who clearly understand the needs of others and trendsetters who excel at challenges and change.  If this is what you’re all about, consider joining our Team.

Ascent Hospitality is looking for a uniquely qualified hospitality leader to be our Area Director of Sales for a cluster of three Marriott hotels in Birmingham, AL including The Elyton, Autograph Collection, The All-New Fairfield Inn Downtown Birmingham and newly renovated SpringHill Suites Downtown Birmingham. Not only is this a great opportunity for a strong sales leader with exceptional sales skills, but it is also the springboard to growth opportunities right in the same market.


· Understand Hotel operations including room types, meeting capacities, service and features

· Create and execute annual marketing plan addressing sales strategy and budget goals. 

· Responsible for planning and implementing sales efforts for all short and long range goals

· Set sales strategies to achieve overall property goals for both rate and occupancy

· Work closely with Hotel GM’s and sales team to assist in capturing group business in all segments including corporate, SMERF, and transient business

· Recruit, interview and hire sales staff associates

· Train and support all sales associates and ensure performance in accordance with established hotel standards

· Proactive solicitation of new business to achieve revenue goals

· Target accounts, markets or segments with proactive solicitation and account saturation

· Participate in local networking organizations, community, and industry events while representing the Hotels in a professional manner

· Manage and maintain vendor relations

· Meet monthly revenue goals for both room and catering sales

· Strive for consistent improvement Guest Satisfaction scores to meet or exceed industry standards. 

· Lead by example and empowerment with coaching on regular basis. 

· Securing new accounts in deployed market segment. 

· Maintaining existing accounts and developing future business. 

· Ensure team members are soliciting group business within each designated market segment via phone prospecting, outside sales calls to achieve specified goals. 

  • Developing      and maintaining good relationships with officials and representatives of      local community groups, companies, and trade organizations. 
  • Monitoring      sales activities to ensure that contracts and proposals are sent by sales      associates and followed up on in a timely manner. 
  • Solid      written and verbal English communication skills to effectively negotiate,      persuade, influence, and sell full service and focus service brands is      required. 
  • Must      have previous experience as Director of Sales within the hotel industry
  • Must      have Marriott or Hilton background. 
  • Proven      positive business development in previous hotels
  • Highly      developed computer skills
  • Well      organized and detail oriented
  • Ability      to work independently
  • Display      initiative, perseverance and analytical skills
  • Highly      developed communication skills
  • Professional      and ethical
  • Excellent      customer service skills
  • Quick      learner and hard worker
  • Team player and ability to get along      with others

Job Requirements

Minimum of Director of Sales with 5 years of experience

Multi property oversight preferred

Marriott experience with experience in CI/TY strongly preferred

Strong leadership skills

Seasoned sales skills

Job Details

Senior level
Bonus Plan

About this location

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Dental Benefits
Disability Insurance
Family Medical Leave
Health Insurance Benefits
Hotel Discounts
Job Training
Life Insurance
Paid Holidays
Paid Sick Days
Vision Benefits
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The Elyton Hotel, Autograph Collection
BIRMINGHAM The Elyton Hotel, a AAA Four Diamond hotel invites
guests to experience a new definition indulgence at the inteshow more
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Address1928 1st Avenue North, Birmingham, AL, 35203 View map
Property typeHotel 
room Count101-250 
location TypeUrban 

People (14)

Stan CrockettAccounting Manager"I like the people I work with and the people I work for. From management to line level employees, we work together to provide the very best services for our guests. I'm happy to do whatever I can for the Team."
Melissa RogersGuest Service Agent, Hampton Inn Gulfport, AL"The HI Gulfport is my happy place. Our team members represent my extended family. I absolutely love working her and for Ascent Hospitality." Note: Chris Nassetta sent a personal note recognizing Melissa's 'exceptional assistance' to our guests.
Gabriela SirbuCorporate Payroll Manager"In 4 years I have grown to appreciate the autonomy I have achieved which allows me to innovate and select the strategies when starting new projects."
Edneva AyersExecutive Housekeeper"I've worked at the Huntsville Marriott for over 33 years. In the beginning, I wanted to quit every day, but the staff was caring and I had great mentors along the way. And now I love my job and the people I work with, some of whom I have worked with for over 20 years.
Rick BrooksSous Chef, The Chattanoogan Hotel"I really enjoy working for Ascent Hospitality because of the family atmosphere and the ability to showcase my creativity everyday and train my associates to excel in their culinary careers."
Casey JonesSales Manager, Huntsville Marriott"What I love most about working for Ascent Hospitality is that I don't feel like just a number. Having my ideas heard makes me feel like a valued employee!"

Culture (1)

Ascent Hospitality: Our CultureFundamental to what we believe and strive to achieve each and ever day.
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This property is managed by
Ascent Hospitality Management